{"id":89264,"date":"2022-01-21T12:01:49","date_gmt":"2022-01-21T11:01:49","guid":{"rendered":"https:\/\/www.masteritaly.com\/?p=89264"},"modified":"2022-01-25T15:19:53","modified_gmt":"2022-01-25T14:19:53","slug":"masterfarm-promotes-healthy-good-and-sustainable-food-partnership-with-biorfarm","status":"publish","type":"post","link":"https:\/\/www.masteritaly.com\/en\/news\/masterfarm-promotes-healthy-good-and-sustainable-food-partnership-with-biorfarm\/","title":{"rendered":"\u201cMasterfarm\u201d is the orchard that promotes healthy, good and sustainable food, born from Master\u2019s partnership with Biorfarm"},"content":{"rendered":"<p>Embrace sustainability as a lifestyle choice, as a commitment to the environment and to people. This has always been the philosophy guiding Master\u2019s actions, and is reflected in the company\u2019s manifesto-program \u201c<strong>Masterability\u201d<\/strong>, which promotes responsible behaviour towards the territory and its inhabitants. This new collaboration of <strong>Master<\/strong> with <strong>Biorfarm<\/strong> led to the establishment of the first virtual farming community that reconnects cities to the countryside, restoring value to the work of farmers and the products of the land.<\/p>\n<p>Biorfarm supports small Italian farmers by guaranteeing them a minimum purchase price for fruit that is higher than the market price.<\/p>\n<p>It supports Italian farms in case of difficulties due to climate and weather changes. It contributes to the environment because each tree absorbs a variable amount of CO2 depending on the type of fruit, calculated with the support of its partner <strong>Lifegate<\/strong>.<\/p>\n<p> <\/p>\n<p>Thanks to the collaboration with Biorfarm and the creation of \u201c<strong>Masterfarm\u201d<\/strong>, the virtual orchard dedicated to Master (info: <strong><a href=\"http:\/\/www.biorfarm.com\/masteritaly\/\">MASTERFARM<\/a><\/strong>), the Masterability project is enriched by a further concrete activity towards the territory and the surrounding communities.<\/p>\n<p> <\/p>\n<p><em>\u201cWith Masterfarm<\/em>, explains <strong>Annacarla Loperfido<\/strong>, Head of Organisational Development at Master<em>, \u201cwe will support 5 small Italian farmers, we will balance the CO2 emitted into the environment and provide healthy snacks for our employees\u201d<\/em>.<\/p>\n<p> <\/p>\n<p>Each employee will have the opportunity to consume seasonal fruit by tasting the delights of the orchard each month at one of the 4 collection points identified within the firm.<\/p>\n<p> <\/p>\n<p><em>\u201cIn addition to offering a healthy and natural product to our more than 300 employees<\/em>, concludes Annacarla Loperfido, we will be <em>supporting local farming communities and balancing CO2 emissions<\/em>.<em> For a better, healthier and more sustainable future, with Biorfarm\u201d.<\/em><\/p>\n<p> <\/p>\n<p>Visit the digital orchard page: <strong><a href=\"http:\/\/www.biorfarm.com\/masteritaly\/\">MASTERFARM<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Embrace sustainability as a lifestyle choice, as a commitment to the environment and to people. This has always been the philosophy guiding Master\u2019s actions, and is reflected in the company\u2019s manifesto-program \u201cMasterability\u201d, which promotes responsible behaviour towards the territory and its inhabitants. This new collaboration of Master with Biorfarm led to the establishment of the [\u2026]<\/p>\n","protected":false},"author":6,"featured_media":89389,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[64],"tags":[],"class_list":["post-89264","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company"],"acf":[],"aioseo_notices":[],"publishpress_future_action":{"enabled":false,"date":"2026-04-12 17:34:15","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.masteritaly.com\/en\/wp-json\/wp\/v2\/posts\/89264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.masteritaly.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.masteritaly.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.masteritaly.com\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.masteritaly.com\/en\/wp-json\/wp\/v2\/comments?post=89264"}],"version-history":[{"count":4,"href":"https:\/\/www.masteritaly.com\/en\/wp-json\/wp\/v2\/posts\/89264\/revisions"}],"predecessor-version":[{"id":89396,"href":"https:\/\/www.masteritaly.com\/en\/wp-json\/wp\/v2\/posts\/89264\/revisions\/89396"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.masteritaly.com\/en\/wp-json\/wp\/v2\/media\/89389"}],"wp:attachment":[{"href":"https:\/\/www.masteritaly.com\/en\/wp-json\/wp\/v2\/media?parent=89264"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.masteritaly.com\/en\/wp-json\/wp\/v2\/categories?post=89264"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.masteritaly.com\/en\/wp-json\/wp\/v2\/tags?post=89264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}